They’ll risk their reputation for much less than you might think. Tesla are getting rid of physical controls to save a few bucks even though it has a serious impact on usability and safety. E.g. The new model 3 will remove indicator stalks and put buttons on the wheel making it all but impossible to safely and legally traverse roundabouts. I reckon there will be huge backlash on this especially in the UK and Europe.
If they were only saving 1% on costs I doubt they’d risk the bad reputation 10% makes it more appetizing.
They’ll risk their reputation for much less than you might think. Tesla are getting rid of physical controls to save a few bucks even though it has a serious impact on usability and safety. E.g. The new model 3 will remove indicator stalks and put buttons on the wheel making it all but impossible to safely and legally traverse roundabouts. I reckon there will be huge backlash on this especially in the UK and Europe.