Audiences attending the SXSW premiere of “The Fall Guy,” starring Ryan Gosling, were not happy about having to watch a sizzle reel before the movie that touted the promises of AI.

  • tiredofsametab@kbin.run
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    4 months ago

    The fuck is a “sizzle reel”. I mean, I get what it probably is from context, but who comes up with this shit

    • kingthrillgore@lemmy.ml
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      4 months ago

      Its kinda like when they bring out fajitas at a restaurant on one of those fake ass skillets that was just resting under a broiler and they add water or soy sauce + oil to make it sizzle, to sell it to others.

        • GeneralEmergency@lemmy.world
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          4 months ago

          When

          Any time a product is being shown off.

          Context

          Fucking anything. Apple showing off its new iPhone features, a studio showing clips from its upcoming shows, and an actor showcasing their previous work.

        • MotoAsh@lemmy.world
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          4 months ago

          Marketing and executive work shares many similarities with being in first grade. Flashy colors and stupid slogans go pretty far when the target has a child’s brain.

        • GeneralEmergency@lemmy.world
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          4 months ago

          A short video normally no longer than 3 minutes designed to show off a product, usually in the form of a montage.

          It’s an old term so I can’t imagine how you could live your life and not hear the term.

          • my_hat_stinks@programming.dev
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            4 months ago

            There’s no need to be a dick about it, just because you know a something doesn’t mean everyone else must also know it. I can guarantee there’s common terms you aren’t familiar with. Especially when you consider that this is marketing jargon with common alternate terms (eg demo reel).

              • Marin_Rider@aussie.zone
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                4 months ago

                how were they being a dick? I’ve never heard of it either, your weird gatekeeping over a fucking marketing term is very strange

                • GeneralEmergency@lemmy.world
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                  4 months ago

                  If you don’t know a term you look it up or you ask. Like you should probably do for “gatekeeping”

                  You don’t turn around and go. “who made this term a five year old, oh wait executives are five year olds”.

                  That’s being a dick because they are proudly showing off their ignorance and colossal ego.